"Never get married in college; it's hard to get a start if a prospective employer finds you've already made one mistake."Elbert Hubbard
|
| |
Best Home Based Businesses: Third Soul Searching Step to Creating an Internet Home Based Business Step Three: Assess Your Business Ideas
How would you like to have one of the best home based businesses? This article is number three in a four-part series that is designed to assist you in creating your ideal internet home based business. To view Parts 1, 2, and 4 please do an Author search ...
Microsoft Word Templates Will Save You Time In Your Small Business!
One of the issues that most small business owners overlook when starting out in business is the use of technology. Whilst computer technology may require a significant investment when starting out; Overtime, if your systems are built correctly they will ...
Top 5 Reasons Your Business Needs ACH Processing
Word Count= 514 Word wrapped to 55 characters-per-line Please feel free to publish this article in your Newsletter or on your Website (with Resource Box Included and Acive Links). 'Top 5 Reasons Your Business Needs ACH* Processing' by Wayne Akey ...
|
|
|
| |
Business plans continue to be an essential element of the capital-raising process. They must convince investors to take notice - investors that are shrewder today due to the ups-and-downs they have experienced over the past few years.
Adding to the financing challenge is the plethora of high-quality companies, both public and private, in which investors can choose to invest. In this environment, more and more investors are asking companies seeking capital the question "Why You, Why Now"?
The question seems simple at first, but has many complexities. The management team must clearly delineate what it is about the business opportunity that makes it such a good investment now. Should this investment have been made a year ago to cement a market leadership position? Or, is the venture before its time - will slow market adoption cause slow sales over the next few years, and as such, should the investment wait. Questions like these, based on investment failures from the past few years, continue to surface and must be addressed by the management team in their business plans.
Likewise the team must address what it is that makes them uniquely qualified to succeed. Does the team have proprietary (and protectable) technology, management talent and experience that competitors do not, long-term strategic partners? According to Growthink president, Dave Lavinsky, "Management teams must prove to investors why they are unique and why they will succeed. They can't just state how wonderful they are - they need to prove it through detailing past successes and unique qualifications."
A business plan that fails to address the "Why You, Why Now" question, is most likely a business plan that will remain in the stack of "not now" business plans. Business plans must present a compelling argument as to why the investor should invest and in our fast-paced world with unbelievable opportunities and opportunity costs, why investors should invest now.
About The Author
Dave Lavinsky
Since its inception, Growthink has developed over 200 business plans. Growthink clients have collectively raised over $750 million in financing, launched numerous new product and service lines and gained competitive advantage and market share. Growthink has become the firm of choice for venture capital firms, angel investors, corporations and entrepreneurs in the know. For more information please visit http://www.growthink.com.
dave@growthink.com
|
|
|
|
|
|
Warning: Call-time pass-by-reference has been deprecated - argument passed by value; If you would like to pass it by reference, modify the declaration of xml_set_object(). If you would like to enable call-time pass-by-reference, you can set allow_call_time_pass_reference to true in your INI file. However, future versions may not support this any longer. in /mnt/web7/31/89/51742389/htdocs/business/rss1.php on line 36
|
