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Basic E-Commerce Web Site Design Nowadays, with the all-pervasive power of the internet, no one in business can afford to be ignorant about basic e-commerce web site design. After all, most brick-and-mortar retailers and wholesalers have some sort of internet presence–even ... Great Design Elevates Web Sites Above The Rest If it doesn't read quickly, It doesn't work. This rule applies to everyone -- from the lofty creative director to the junior designer to the boss who employs them. By "read" I mean a viewer's ability to comprehend the advertisement or message in less than ... Web Design Planning When designing or redesigning a website the most important part of the project happens before any graphics or code are created. Start by determining the primary goals of your website. Are you using it to sell your products or services? Maybe it's ...
A Business Case For Accessible Website Design
More enlightened businesses recognise that accessibility is a huge commercial ROI opportunity rather than a regulatory straightjacket. Disability comes in all kinds of shapes and forms. The market in the UK alone is worth billions of pounds per year.
There are 8.6 million registered disabled people in the UK which amounts to 14% of the population. (Disability Rights Commission)
There are 1.6 million registered blind users. (Employers' Forum on Disability)
Two million UK residents have a sight problem. (RNIB)
One in 12 men and one in 200 women have some form of colour blindness - 9% of the UK population (IEE)
3.4 million people have disabilities preventing them from using the standard keyboard, screen and mouse set-up with ease. (Employers' Forum on Disability)
There are 12 million people aged 60 or over. (UK government)
UK population is also becoming older which means businesses will increasingly need to tap into an older - and often affluent - demographic.
Online businesses are potentially losing out on some £50-£60bn per year buying power. (Employers' Forum on Disability)
Accessible websites are search engine friendly meaning better search engine rankings.
Accessible websites are smaller in file size which means that pages are served faster. Users/customers can find what they want more quickly.
Accessible websites are more readily adaptable for handheld and other devices.
About the author:
Faheem Razak is the CEO of 1075 Web Design Agency based in London specialising in accessible standards compliant website design.
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